Wednesday, April 24, 2013

News Feeds Ukraine and the world, a review of the facts - Newspaper MIG

April 24, 2013, 14:11


In 2012, one of the most significant events of the year was the emergence of a national network of ethereal digital television. Many of us have had time to remember information about the television commercials with bright logo “T2″, broadcasted on national channels.

We met with Viktor Galich, CEO of the Ukrainian company “Zeonbud” digital network operator, and asked him to tell me about a new television.

– Viktor, the topic of digital terrestrial television is highly relevant in the media. But as a rule, there is a debate among experts about the correctness of any decisions. We want to hear from you about the new television in language understandable to every reader, because watching TV is not just professionals. So what is it – the-air digital television “T2»?

– «old» TV, we watch from the 60′s, the experts called analog, new TV, which goes to the whole world – digital. Their main difference, for the viewer is that the digital – high quality pictures on the television screen and a large number of programs that can be taken off the air.

– Why “T2»?

– The decline of television standard DVB-T2. There are some standards, but T2 – today the most modern in the world. It is in this super modern standard and built a national TV network. In Ukraine, the network alone, it is unique, so for the convenience of viewers we speak – TV “T2».

– Why airtime?

– There are three basic ways to deliver television viewers – broadcast, cable, satellite. 60% of the population of Ukraine adopts a television off the air by the normal individual antennas. Before the construction of digital networks, only a few TV stations have broadcast networks across the country, so most of the viewers could only take 3-4 TV shows and often are not very good quality.

Now, in the air, and to put it simply – in the air, almost around the clock throughout the country there are programs 32 television stations, including 28 top national and four regional and local.

– And where did “in the air” these 32 channel?

– Ukraine has built a new network of digital terrestrial television. She is one of the largest in Europe in terms of size, and the most modern technology. Network – This means that throughout the country identified station 664 transmit antennas are located at a height at telemachtah from 100 to 300 meters. All of these hundreds of stations and broadcast programs 32 television stations. This allows 95% of the population to take these programs. That is, it was 3-4 in the analogue quality, it is now – 32 in perfect digital quality

And the most important thing is that this possibility now have residents and small towns and villages, not only in Kiev and regional centers, as it was to build a digital television network.

transmitting stations are equipped with the highest quality and reliable equipment that is in the world today. This means that connecting to the TV, “T2″, you get quality and reliability.

– As viewers see these 32 channel?

– Yes, in general, it’s pretty simple.

If you are watching television with ether, then you only need to buy a special set-top box to the TV shopping networks, it has a name – Digital Terrestrial Receiver (hereinafter – the receiver).

It is easily distinguishable by the bright orange logo “T2″. Size of a normal book Receiver “teach” your TV to “understand” digital television, even if it is you have an old analog.

takes out the antenna cable from the TV and insert into the receiver, and connect it to the TV. Three minutes easy setup and your family a very pleasant surprise – the colorful world of modern television.

– Do I have to pay the 32-per-view TV channels?

– No, view programs free for all. By decision of the National Council on Television, which defines the state policy in the field of television.

But many viewers fear that free software is only 32 temporary publicity stunt.

There is a written order of the President of the National Council of Ukraine on the development of a national digital network, where one of the mandatory social items listed 32 programs free of charge. There is a decision of National Council. This condition is in black and white in the license of our company “Zeonbud” as the network provider. The term of the license until the end of 2020. Therefore, I can only say again, that is not only free for everyone, but for ever.

– And how much is a digital receiver?

The receiver is 550 hryvnia. When you consider that it will be in the family for many years, we can assume that price admissible. It is also necessary to note that the state provides to low-income families receivers for free. In 2012, they were 800,000 households, this action the government plans to continue in 2013-2014.

What I want to draw attention to families who are entitled to the benefit of the state. Now less than 50% of these families have written the required application for a digital receiver. It will take only 1.5 years, and the “old” TV is turned off, it will disappear from the air, so you need to think about this in advance, so as not to be at all without a TV. And the blame will be no one left.

– How many viewers are already connected to digital television “T2»?

– The number of viewers who subscribe to a national digital television network is changing every day. At the beginning of April – 7 million 102 000 418 viewers. The volume of daily sales of digital television receivers continue to increase steadily. And that is good news.

– Where can I buy a receiver?

– Now it has more than 3,500 points of sale of digital television receivers “T2″ in the country. In particular, in all the stores of retail chains – Foxtrot, El Dorado, Technopolis, COMFY, MOYO, Epicenter, Auchan, and others. The shops of regional retail chains are more than two dozen, so I will not list to avoid offending someone. Internet – shops AGSAT, TVZone, Rozetka and others. Several companies are wholesalers that have dealer networks across the country. On the radio markets of dozens of cities and so on.

More information is available on the website or by phone www.efirT2.tv information services that are listed in the commercials “T2″ broadcast on television.

– Do I have to invite a specialist to set up the receiver?

– The receiver is a very simple device to configure and use. It does not require special knowledge and skills. Just follow the simple instructions. Moreover, on that site we have placed special training videos, where step by step shows how to connect.

connection to digital television “T2″ is really very simple – buy a receiver brought in, connected to the existing antenna and the TV, and 5 minutes on your TV has 32 channels in excellent quality

– A lawmaker Tomenko said in Parliament that necessarily “have yet to buy an antenna for 500-600 hryvnia.” How do you comment?

– This statement is not true. As I said, digital TV “T2″ came to replace the “old” analogue terrestrial television. That is, it is primarily intended for those viewers who now take TV off the air. And once you take off the air, then you have certainly already have an antenna. Therefore, no special antenna is no longer required.

– What is a CAM module and what is it for?

– If you bought a new digital TV, which already supports DVB-T2, then you do not need a receiver, it is enough CAM module. This is a device the size of a small mobile phone, it costs almost 2 times cheaper receiver. As a rule, all the networks to sell digital TV right away and offer a CAM module.

It connects easier. Just insert it in a special TV socket, and all your TV is ready to receive 32 channels of digital television “T2».

At present, more than 1 million viewers of our network enjoy the CAM modules.

– How and by whom the service is performed receivers?

– Like everywhere else in the world, after-sales service in the country is carried out those companies who import goods into the country and sell it. Now the receivers are imported into Ukraine of «Strong» and «Romsat».

They and their companies, dealers, there is a wide network of service. These companies are working on the Ukrainian market for many years, it is the country’s largest suppliers of telecommunications equipment sold by them at the time, millions of satellite receivers. They have the experience, the experts, the network and the system. Full details of the receiver is in the instructions.

– Is there quality control receivers?

– Companies importing «Romsat» and «Strong» perform compulsory control of each input, I emphasize, each incoming digital television receiver in Ukraine. To do this, they set up a special test lines for dozens of test sites.

Each receiver is removed from the package is connected to the TV antenna, power supply. Next, run a test setup and activate the receiver into a digital network. Not tested and not activated the receiver can not get to the consumer.

– Will viewers who have connected to the TV, “T2″, have additional services? For example, a pay TV .

– Of course there will. The network will develop technically, will build new multiplexes to increase their carrying capacity, which will open up opportunities for new services.

32 free television channels, which have now appeared on the air, must be regarded as a guaranteed social minimum in television. By building a national digital terrestrial TV network Ukraine started the way that television viewers will “T2″ access to all the features of modern digital technologies.

This is a very correct and from the point of view of ensuring equal access to information. Now there is no such equality. Families living in high-rise buildings with cable TV or having a wealth of satellite television, watching the world’s best educational Discovery Channel, Animal Planet, Neshnl Geographic and many others, and the remaining 60% of families in the country (who take TV off the air) does not have this capability . Why are their children can explore the world of science, nature, history, art? Why is their destiny to watch talk shows, politics, and who killed who, robbed?

Therefore, we believe that our network viewers have to get to the 32 still free and paid an additional package of the best educational programs. It’s only a matter of time.

– And whether a new television to provide this service as a «push VOD»?

– Technical feasibility for such a service there, push VOD – this is when the hard drive of your receiver automatically downloaded hundreds of feature films and educational programs a day, and you already can choose what and when to watch depending on the mood.

decisions about the development and value-added services hosted by the National Council on Television, we hope that these decisions will be made in the near future.

Because if there really is a unique country in the technical possibility to eliminate this social inequality television, then, from our point of view, it would be wise to take this opportunity to the full.

– What other services do you plan to provide ?

– technical staff is constantly working on the development of technical capabilities and network monitors all the technological innovations. I can assure television viewers “T2″ that awaits them ahead of many more pleasant surprises. There is an idea to provide viewers and genre TV guide, and a daily electronic newspaper on the TV screen, and more, we are only at the beginning of an interesting way to the super powers of digital technology. Perhaps zamahnemsya and mobile TV, which will allow reception of programs at speeds up to 300 km / h on the screens of mobile phones, in-car TV, tablets, etc. The digital age, this is a very exciting time.

– Many viewers interested in the question, why bother to switch to digital TV?

– There are two answers to this question.

first answer – applies to public authorities and broadcasters.

In 2015, Ukraine will lose all TV for 2/3 of the country, if you do not have time for this time completely switch to digital broadcasting.

Analog (active now) TV is turned off.

This is provided for by international agreement “Geneva 2006″, signed by Ukraine in the 104 countries. The frequencies used for analogue TV in 2015 will lose their legal status, and Ukraine will be forced to turn off the analogue TV transmitters.

But, once again, is the concern of the state and media business, not viewers. And as you can see, the state in the past two years has done a lot in terms of the development of digital television. Have full confidence in the fact that Ukraine is to meet its international obligations.

second answer – is directly related to the viewers. I would have given it as a question viewers – it is better to look at the program 3-4 is poor, or 32 free in perfect digital? And why not get access access to the service «push VOD»? Which will provide the opportunity to choose from hundreds and even thousands of films, educational programs, cartoons.

I think that’s a rhetorical question that does not require an answer, as it is obvious. The choice is yours, dear viewers. A new digital TV “T2″ will try to meet your expectations.

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